- COOKIE POLICY
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A. About Cookies
We use cookies on our websites to store information in your computer or mobile device to improve your online experience. Cookies are small text files which let you navigate between pages efficiently, remember your preferences, help us understand how this website is performing and generally improve your browsing experience. Cookies can also help to ensure the advertising you see online is more relevant to you.
B. Cookies we use
For information on how we process, store and otherwise use information collected about you and your rights in relation to that information please see our privacy policy.
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Essential cookies
Some cookies are vital for the operation of our websites. Without them you would not be able to move through the website and use some of its features. Essential cookies enable information you provide and decisions you take regarding your rental to be remembered from page to page in the booking process. Because these cookies are essential, we do not enable you to choose to disable them on our website. More Details
Entity placing cookie/ data controller Cookie name Description Duration Hertz ASP.NET_SessionId This cookie allows Hertz to respond to actions on the website (e.g. reserving a car). The site will not work without it. End of Session Hertz state This cookie allows Hertz to indicate that you are logged in. The site will not work correctly if this is disabled. End of Session Hertz puid, duid, pdate, ddate, service_preference and culture_preference Allows Hertz to remember which location and language you want to see. The site will not remember your selection from page to page and will default to the closest location/language if this is disabled. 4 years Hertz u This cookie allows Hertz to remember your user name if you check "remember me" at login time. If disabled, you will not be able to use this feature. End of Session Hertz CP.mode DC-Cookie This cookie is used by our NetScaler load balancer and used by Imperva to identify which center the traffic was routed to. This cookie is needed for the web site to operate properly. End of Session Hertz NSC_IPE_qfstjtufodf This cookie is used by our NetScaler load balancer for user persistence. NetScaler uses this to route users back to the same back end server. This cookie is needed for the web site to operate properly. End of Session Hertz cm This cookie allows Hertz to use this cookie to store your cookie preferences. 1 year Functionality Cookies
We use functionality cookies to allow us to remember preferences you have requested in previous visits including and changes you have made to customise the site to your liking. We also use functionality cookies to provide you with enhanced services such as allowing you to watch a video online. The information these cookies collect is anonymised and used in relation to that website only.. More Details
Entity placing cookie/ data controller Cookie name Description Duration Hertz nowarnmsg This cookie allows Hertz to remember that you dismissed warning messages about credit card details missing from your profile. If disabled, you will keep seeing the message until you add a credit card to your profile. End of Session Hertz sliderToolTipDontShow This cookie allows Hertz to remember that you dismissed helpful hints when using the reservation time slider. If disabled, you will always see the tooltip. End of Session Hertz locationListTTDontShow This cookie allows Hertz to remember that you dismissed helpful hints when using the location list. If disabled, you will always see the tooltip. End of Session Performance Cookies
We use performance cookies to monitor website performance and to analyse how our visitors use our websites. This allows us to provide a high-quality experience by quickly identifying and fixing any issues that arise and customising our offering. All information collected is aggregated and therefore anonymous and is only used to improve how our website works. More Details
Entity placing cookie/ data controller Cookie name Description Duration Hertz __utma This cookie is used for Google Analytics in order to gather anonymous statistical information to improve the service we offer on the Hertz 24/7™ website. This data can only be seen by the limited teams at Hertz and Google and never reveal any personal information. 2 years Hertz __utmb This cookie is used for Google Analytics in order to gather anonymous statistical information to improve the service we offer on the Hertz 24/7™ website. This data can only be seen by the limited teams at Hertz and Google and never reveal any personal information. 30 mins from set/update Hertz __utmc This cookie is used for Google Analytics in order to gather anonymous statistical information to improve the service we offer on the Hertz 24/7™ website. This data can only be seen by the limited teams at Hertz and Google and never reveal any personal information. End of Session Hertz __utmz This cookie is used for Google Analytics in order to gather anonymous statistical information to improve the service we offer on the Hertz 24/7™ website. This data can only be seen by the limited teams at Hertz and Google and never reveal any personal information. 6 months from set/update Advertising Cookies
We and our advertisers use cookies to serve you with advertisements that we believe are relevant to you and your interests. They are used to limit the number of times you see an advertisement as well as to measure the effectiveness of the advertising campaign. We may also use cookies placed by advertising agencies which may record that you have visited this website and share that information with other advertising organisations to enable targeted advertising to be sent to your computer.More Details
Entity placing cookie/ data controller Cookie name Description Duration doubleclick.net IDE Google uses cookies for advertising, including serving and rendering ads, personalizing ads (depending on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, muting ads you have chosen to stop seeing, and measuring the effectiveness of ads. 13 months Google NID Google uses cookies for advertising, including serving and rendering ads, personalizing ads (depending on your ad settings at g.co/adsettings), limiting the number of times an ad is shown to a user, muting ads you have chosen to stop seeing, and measuring the effectiveness of ads. ‘NID’ is used for these purposes to show Google ads in Google services for signed-out users. 6 months
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C. Manage my cookies
You can choose to restrict our use of cookies on this website by amending the choices below. We recommend that you read our brief cookies guide above before making your choice. Keep in mind that your user experience is unlikely to be as we intended if you restrict our use of certain cookies.
Hertz will Hertz will not These cookies are necessary for you to use the features on our website. They cannot be disabled. These cookies help enhance your experience by remembering your previous choices and personalising your visit. Hertz will not remember your preferences These cookies collect information on how you use our website (not information that identifies you), to help us improve your customer experience. Hertz will not analyse, monitor or customise on your behalf These cookies help us to show you ads we think you’ll find interesting. They also help us monitor your engagement with our campaigns. Hertz will not monitor the effectiveness of hertz advertisements on other websites D. How to change your settings
You may change the cookie settings above or at any time using the Manage Cookies link at the bottom left of the webpage. For third party cookies, you can also do this via the links to third party cookie policies provided in the cookie lists above.
Most browsers also allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:
You can also turn off ads personalization from various ad networks here: Visit AdChoices
Blocking all cookies will have a negative impact upon the usability of many websites. If you block cookies, you will not be able to use all the features on our website.
E. Contact us
We are The Hertz Corporation, its rental businesses and subsidiaries operating under the Hertz, Hertz 24/7, Dollar, Thrifty and Firefly brands (together “we”, “us”, and “our”). This policy does not cover our licensees or affiliates or other third parties through whom you may interact with us.
Should you have a concern or complaint about our handling of cookies, you may contact us directly via the methods described below. We will work to respond and resolve your complaints in an expeditious manner.
Please contact us by emailing eucustomers@hertz.com or writing to the address below if you have any questions, wish to exercise your rights of access, or seek other assistance as described above.
UK Customers: Data Protection Officer Hertz Europe Limited 11 Vine Street Uxbridge, Middlesex, UB8 1QE, UK
EU/EEA Customers: The Data Protection Office Hertz Europe Service Centre Ltd Swords Business Park Co. Dublin, Ireland
F. Changes
We reserve the right to change this policy at any time for any reason by posting revisions on this webpage or on applicable apps or other sites. Such changes will be effective upon posting, but will not apply retroactively. Whenever we make a material change, we will note the date of such update in the introductory page above, and post a note on the home page of our applicable websites.